A quick, dependable, and confidential method to get critical updates from people and organizations within WhatsApp, Channels is a feature that WhatsApp is delighted to provide. WhatsApp is constructing Channels under a new tab called Updates, which is separate from your chats with family, friends, and communities. under this page, you’ll discover the Status and channels you select to follow.
Admins can broadcast in one direction by using channels to distribute text, images, videos, stickers, and polls. We’re creating a searchable directory where you can find your interests, sports teams, announcements from local leaders, and more to assist you in choosing channels to follow. A channel may also have invite links that are posted online, distributed through email, or sent in chats.
- WhatsApp wants to provide the most secure broadcasting platform out there.
- Admins’ and followers’ personal information must first be protected.
- Your phone number and profile picture will not be visible to followers as a channel admin.
- Similarly, following a channel prevents the admin or other followers from learning your phone number. It’s your call and private who you choose to follow.
We don’t think Channel updates need to exist forever, much like how we construct messages. In order to make changes disappear even faster from followers’ devices, we’ll only save channel history on our servers for up to 30 days. Additionally, administrators will be given the choice to ban screenshots and forwards from their channels.
Finally, WhatsApp will provide admins the option to choose who can follow their channel and whether or not they want it to be searchable in the directory. Since reaching a large audience is the goal of channels, they are not by design end-to-end encrypted. We do believe that there are some situations—such as those involving a non-profit or a health organization—where end-to-end encrypted channels to a small audience might make sense.
WhatsApp is now looking into this as a potential future option.
In Colombia and Singapore, where Channels will debut, WhatsApp is eager to collaborate with eminent international voices and chosen organizations to create, learn, and modify the experience. Over the upcoming months, WhatsApp will expand the number of countries where it offers channels and enable anyone to start a channel.
WhatsApp also thinks there is a chance to aid admins by giving them a method to use the app’s increasing payment features to create a business around their channel, as well as the ability to advertise specific channels in the directory to raise exposure.